Compositions
My Approach
I treat music as an extension of the overall creative direction; composing original songs and sound design specifically tailored to each campaign’s tone, pacing, and audience. Rather than treating audio as a finishing touch, it should become a core part of the storytelling process from the beginning.
The compositions can range from high-energy and experimental electronic pieces to atmospheric sound design and custom theme music, with the intent to reinforce the visual identity and emotional feel of the campaigns they supported.
These are a few original pieces that were used across digital campaigns, branded content, social media, interactive experiences, and video assets, helping create more distinct and memorable brand experiences.
My Role
I wrote, recorded, produced, and directed original music and sound design for multiple campaigns and interactive experiences. This included composition, instrumentation, recording, editing, mixing, and overall audio direction to ensure the sound aligned seamlessly with the visual and strategic goals of each project.